Brand Manager
Location: Abuja
Job type: Full-time
Role Overview
- The HIFU Brand Manager will be responsible for managing and expanding the High-Intensity Focused Ultrasound (HIFU) service line.
- This role involves product development, market positioning, patient education, physician engagement, and ensuring the clinical and commercial success of HIFU as a minimally invasive treatment for fibroids and related conditions.
Key Responsibilities
Product Strategy & Development:
- Drive strategy for positioning HIFU as a leading treatment option for fibroids
- Develop and refine patient journey workflows, from diagnosis to treatment follow-up.
- Collaborate with clinicians and radiologists to ensure best-practice protocols are in place.
Market Research & Analysis:
- Assess market demand for HIFU services locally and regionally.
- Monitor competitors, and global trends in HIFU therapy.
- Identify patient needs and recommend service improvements.
Marketing & Awareness:
- Work with the BDU to develop awareness campaigns for HIFU.
- Create patient-friendly educational materials, webinars, and outreach programs.
- Position the company as the centre of excellence for HIFU treatment in Nigeria and beyond.
Stakeholder Engagement:
- Train staff on HIFU awareness.
- Liaise with doctors, hospitals, and referral sources to generate patient leads.
- Partner with international HIFU technology providers for updates, training, and innovations.
Performance & Reporting:
- Track and report KPIs such as number of patients treated, revenue, outcomes, and satisfaction.
- Analyse conversion rates from enquiries to actual procedures.
- Recommend pricing strategies, package options, and service upgrades.
Application Closing Date
Not Specified.
Method of Application
Interested and qualified candidates should send their Applications to: recruiting@nordicalagos.org using the Job Title as the subject of the email.