Social Media Manager
Location: Lagos
Employment Type: Full-time
About the Role
- We are looking for an experienced and commercially minded Social Media Manager who understands fashion, content and digital audiences.
- The ideal candidate will bring strong creative judgment, a clear point of view and the confidence to challenge ideas where necessary, while developing content that strengthens the brand and drives engagement and sales.
Key Responsibilities
- Develop and execute a social media strategy to grow the brand's online presence across all platforms (Instagram, TikTok, Facebook, and others as needed)
- Create original photo and video content that showcases the brand, its offerings, and its story
- Plan, schedule, and manage day-to-day posting across all social media accounts
- Respond promptly and professionally to messages, comments, and DMs across all platforms
- Monitor trends and identify opportunities to keep the brand's content fresh and engaging
- Track performance metrics and adjust content strategy based on what's working
- Coordinate with the wider team to align content with new arrivals, promotions, and brand milestones
- Attend and capture content at physical shoots, events, and other brand activities as required
- Maintain a consistent brand voice and visual identity across all platforms
Requirements
- Minimum of 4 years' experience in social media management
- Strong photography and videography skills, with the ability to shoot and edit content independently
- Proven experience managing social media accounts and growing an online audience
- Excellent written communication skills for captions, responses, and community engagement
- Familiarity with content trends across Instagram, TikTok, and other major platforms
- Ability to work onsite, with availability for physical shoots and events, including outside regular hours where necessary
- Strong understanding of fashion, fabrics, and the target fashion consumer, with the ability to translate products into compelling social media content.
- Strong creative judgment and a clear point of view, with the confidence to recommend what will and will not work for the brand.
- Commercial awareness, with an understanding of how social media content can drive enquiries, engagement, and sales, not just followers.
- Strong understanding of visual storytelling and content that creates desire around fashion and fabrics.
- Ability to distinguish meaningful trends from trends that do not align with the brand.
- A strong portfolio or examples of previous work.
Salary
N300,000 - N350,000 per month.
Application Closing Date
Not Specified.
How to Apply
Interested and qualified candidates should send their CV, Cover Letter, and Portfolio to: recruitment@salveconsultinglimited.com using the job title as the subject of the email.
Note: Only shortlisted candidates will be contacted.