KEY RESPONSIBILITIES:
Own acquisition, activation, and retention strategy for Nigeria and surrounding jurisdictions.
Lead promotion and bonus strategies without encouraging abuse or churn.
Ensure tone, language, visuals, and timing align with local culture.
Lead influencer and ambassador strategy with credibility-first selection.
Build or manage strong local country leads, agencies, or field teams
KEY REQUIREMENTS:
8+ years in marketing, growth, or brand leadership
Experience managing both digital and offline marketing channels
Background in one or more of:
Gaming/betting/sports betting
Fintech or telco
Regulated consumer platforms
Experience in the betting industry
High integrity-understands that trust is currency
COMPENSATION
Salary based on experience and qualification
Total compensation will be competitive with marketplace.
Interested Candidates should send their CV to pawazieama@icsoutsourcing.com using Marketing Director as Subject of the mail.