Digital Marketer
Location: Lekki, Lagos
Employment Type: Full-time
Job Description
- Mshel Homes Limited is seeking a results-driven and innovative Digital Marketer to join our dynamic team. The ideal candidate will be responsible for planning, creating, executing, and optimizing digital marketing campaigns across various online platforms.
- The role focuses on increasing brand visibility, driving engagement, generating leads, and improving overall digital performance through data-driven strategies.
Key Responsibilities
- Develop and execute digital marketing strategies to drive brand awareness, generate leads, and boost property sales.
- Plan and manage multi-channel digital marketing campaigns, including social media, email marketing, content marketing, and online advertising.
- Create and optimize targeted online ads through Google Ads, Facebook Ads, Instagram, and other relevant platforms.
- Monitor, analyze, and report on campaign performance, providing insights and recommendations for improvement.
- Develop engaging and relevant content, including graphics, videos, blog posts, and social media updates, aligned with Mshel Homes Limited’s brand and marketing goals.
- Manage and grow the company’s social media presence by creating impactful posts and engaging with followers.
- Collaborate with the graphics and content creation teams to produce high-quality marketing materials.
- Optimize the company’s website for search engines (SEO) to increase organic traffic.
- Manage and update website content, ensuring a user-friendly experience and accurate property listings.
- Utilize analytics tools (e.g., Google Analytics) to track website performance and implement data-driven enhancements.
- Implement effective lead generation strategies through digital channels.
- Utilize Customer Relationship Management (CRM) tools to track leads, manage follow-ups, and enhance customer engagement.
- Develop and execute email marketing campaigns, including newsletters and promotional offers.
Qualifications
Education:
- Bachelor’s Degree in Marketing, Digital Media, Communications, or a related field.
Experience:
- Proven experience as a Digital Marketer, preferably within the real estate sector.
- Strong understanding of Search Engine Optimization (SE0) tools.
- Proficient in digital marketing tools and platforms, including Google Ads, Meta Business Suite, MailChimp, and content management systems (CMS).
- Strong understanding of SEM, PPC, and social media marketing strategies.
- Data-driven mindset with the ability to analyze metrics and derive actionable insights.
Skills:
- Strong creativity and innovative thinking.
- Excellent communication and presentation skills.
- High level of attention to detail and organizational skills.
- Ability to work independently and as part of a collaborative team.
- Up-to-date with the latest digital marketing trends and technologies.
- Excellent content creation skills, including copywriting, video editing, and graphic design basics.
What We Offer
- Competitive salary and performance-based incentives.
- Opportunities for professional growth and development.
- A collaborative and innovative work environment.
- The chance to make a meaningful impact within the real estate industry.
Application Closing Date
31st July, 2026.
How to Apply
Interested and qualified candidates should send their CV to: hr@mshelhomeslagos.com using the Job Title as the subject of the email.